Salvatore Ferragamo “Escape” and Made to Measure Loafers

Italian fashion house Salvatore Ferragamo teams up with three special guest in this “Escape” digital editorial (following the previous project: Man Story), featuring soundcloud co-founder Alexander Ljung, race car driver Mathias Lauda and photographer Johannes Huebel in 3 exclusive short films, focusing on the iconic “Driver shoe” which has been a best seller for years.

 

Which now takes me to the next part, as the Made to Measure service has recently become available online, and in-store globally: whether you are a big fan of tan leather, like crocodile skin, or want to have the metal details of a different colour. You now, can decide for yourself how you want your loafers.

Prices start from £395 and there will be 100 different ways that you can make the Driver shoes, completely your own, to reflect your own personal taste (you can even have your initials stitched in the shoe)!

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(here’s an example of the different materials used)

 

The brand has decided to show off these amazing product against some of the most gorgeous settings – luxurious tile floors, hills and waterscapes. The three guests certainly added an incredible personal touch to each cover story and we love how elegant the mood of the story is. A true Italian finesse seen throughout!

 

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