Ermenegildo Zegna Couture Spring/Summer 2016 Campaign Images

Friday, January 8, 2016 0 , , , , Permalink 1

Having attended the couture show in Milano last June*, I am very excited to re-see all these loose silhouettes, silk trousers matched with a sartorial jacket, and experience the overall very relaxed feel of the SS16 collection by Stefano Pilati, portrayed on these ads campaign images.


The concept of the SS16 campaign revolves around the blend of the “new” and “classic” and portrays a group of men on a very simple white background; So the campaign itself can focus directly on the beauty of the clothes, the cut, and the different materials.


We particularly love how the black trousers (made of super light materials) are almost see through. Perfect for a hot summer, these in particularly, will allow you to wear them when it’s hot without compromising your style. What I particularly remember from the show are the iconic and elegant tartan check coats, featuring a maxi check print in cream and blue




Stay tuned for next week to discover the AW16 collection




*watch the photos from the show

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